Bridging the gap from idea to reality can be complex
Having a promising idea for an animal health treatment or therapy is one thing. Bringing it into reality is another. Companies need to know the commercial and clinical potential of their therapy, as well as a clear overview of market dynamics and the competition. What’s needed is a comprehensive, deep-dive opportunity assessment.
However, conducting an opportunity assessment for an animal health product…
Is highly complex and
resource intensive
resource intensive
The animal health sector varies dramatically from the human health market. Being able to accurately evaluate your animal healthcare product idea therefore hinges on deep animal health sector knowledge and experience.
Demands expert animal
health sector know-how
health sector know-how
The animal health sector varies dramatically from the human health market. Being able to accurately evaluate your animal healthcare product idea therefore hinges on deep animal health sector knowledge and experience.
Can have huge consequences
if improperly executed
if improperly executed
With opportunity assessments providing an early insight into whether your programme could work, getting it wrong could be devastating. Without reliable information, companies could halt a potential blockbuster therapy, or progress a costly, high-risk programme with little chance of success.
